Victoria ReynoldsNovember 8, 2010Block D First Research Product - Animoto
What: An Animoto video about the facts of breast cancer, how it can be prevented, and how it has been perceived by women across the nation.
Layout: · Introduction to the disease o Breast cancer affects one in eight women now, and has become a “epidemic” in the female society o Awareness is high, and alarm is great, but it has been proven that women who don’t know a lot about breast cancer/are too scared to confront it have trouble seeking preventative treatments o Fewer women are dying of breast cancer § Statistics: 1989 – 27.5 deaths per 100,000 women, and 1993 – 25.9 deaths per 100,000 women § Breast Cancer is NOT the largest killer of women · Heart disease kills ten times as many women, and more men and women die of lung cancer, and it’s the leading cancer killer o Breast cancer caused by a abnormality in a cell, which then infects surrounding cells. It appears “crab like,” deformation of cells, who continually split and split, infecting other areas. · Preventative Measures o Getting to Know Your Body § Learn what your own body looks and feels like, and how to examine your breasts with your own hands o Knowledge § Learn about the disease, understand how it is caused, be pro-active o Healthy Habits § Don’t smoke, eat healthy, relax, but also exercise o Activism § People do make a difference, speak out for funding for breast cancer · Perception By Women o Fear of Death § First question when diagnosed are normally “Will I die?” § More than 95% of women who are diagnosed because the cancer spreads have an excellent survival rate o Fear of Losing a Breast § Most women voice the opinion that they would “rather die than lose a breast” § Breast cancer doesn’t mean losing a breast, there are other treatment options § Belief that losing a breast means losing a part of your femininity o Fear of Seeking Treatment § Scared to know the truth
First Research Product - Animoto
What: An Animoto video about the facts of breast cancer, how it can be prevented, and how it has been perceived by women across the nation.
Layout:
· Introduction to the disease
o Breast cancer affects one in eight women now, and has become a “epidemic” in the female society
o Awareness is high, and alarm is great, but it has been proven that women who don’t know a lot about breast cancer/are too scared to confront it have trouble seeking preventative treatments
o Fewer women are dying of breast cancer
§ Statistics: 1989 – 27.5 deaths per 100,000 women, and 1993 – 25.9 deaths per 100,000 women
§ Breast Cancer is NOT the largest killer of women
· Heart disease kills ten times as many women, and more men and women die of lung cancer, and it’s the leading cancer killer
o Breast cancer caused by a abnormality in a cell, which then infects surrounding cells. It appears “crab like,” deformation of cells, who continually split and split, infecting other areas.
· Preventative Measures
o Getting to Know Your Body
§ Learn what your own body looks and feels like, and how to examine your breasts with your own hands
o Knowledge
§ Learn about the disease, understand how it is caused, be pro-active
o Healthy Habits
§ Don’t smoke, eat healthy, relax, but also exercise
o Activism
§ People do make a difference, speak out for funding for breast cancer
· Perception By Women
o Fear of Death
§ First question when diagnosed are normally “Will I die?”
§ More than 95% of women who are diagnosed because the cancer spreads have an excellent survival rate
o Fear of Losing a Breast
§ Most women voice the opinion that they would “rather die than lose a breast”
§ Breast cancer doesn’t mean losing a breast, there are other treatment options
§ Belief that losing a breast means losing a part of your femininity
o Fear of Seeking Treatment
§ Scared to know the truth